Posts Tagged ‘stakeholders’

Do you have the green thumb to grow your company’s brand?

Copyright Photo by @ShekharKalyanam

When a consumer walks into a store with the intention of buying let’s say – coffee, and stares at an aisle stocked with a dozen different makes.  What do you think is running in her head when she reaches out and chooses that particular one and adds it to her cart? I find that making […]

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What is it about the universal language of sports that unites us unequivocally?

Wolfpack fans. Picture by dtraleigh

The other day, my husband was watching the college game between NC State vs. Cincinnati on ESPN while I was fighting for the remote to toggle channels between commercial breaks. Yup, don’t judge me, I’m not much of a sports buff as he is! But as they were showing a pan shot of the audience, […]

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